Professional HR. Evidence-Based People Management & Development

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PT on EBHR 2

Evidence-Based HR is now incorporated into my latest book  “Professional HR. Evidence-Based People Management & Development” and you can now join IHRM, the new Professional Institute of HR Maturity.

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“That’s the state of play in human resources today mindless imitation of what others are doing, little to no systematic evaluation of the effectiveness of management practices and programs, infrequent data-driven diagnoses of the problems HR is expected to address, in short, little of the professionalism now almost taken for granted in medicine, to take just one example.”

From the Foreword to the book by Professor Jeffrey Pfeffer, Thomas D. Dee II Professor of Organizational Behavior, Graduate School of Business, Stanford University, co-author of ‘Hard Facts‘ and a leading advocate of evidence-based management.

Reviews

‘This is an important book that provides a positive road map for the future of the H.R. profession. Its importance lies in its willingness to address the big questions: why has Human Resources been at the crossroads for over a decade? What does it mean to operate as an H.R. professional? How can H.R. apply evidence based practice to be more systematic in its priorities and evaluate the business impact of its activities?

The book, a combination of analysis, argument and anecdote, check-lists and case studies, ranges far and wide in exploring the debate about the role of Human Resources, the nature of professionalism and the utilisation of evidence based practice.

Professional HR is also a refreshingly authentic book that provides a candid insight into the connections between academic research, consultancy activity and H.R. practice. Paul Kearns takes on with insight and courage: snake-oil consultancies selling solutions of dubious value; the academics that gave their blessing to any number of flawed research wheezes; those H.R. practitioners who valued prize winning more than the implementation of processes that “worked”; and the various professional bodies that stood on the side-lines rather than a take a lead in raising and reinforcing standards.

For some, this book – with its willingness to “name and shame” several of the players who contributed to H.R.’s current reputation – will be an awkward reminder of a past that missed opportunities to establish Human Resources as a critical component of organisational success. For the emerging H.R. practitioner who wants to make a positive impact through a combination of a professional ethos and evidence based practice, Professional HR will be indispensable reading.’

Andrew Munro, Director of AM Azure Consulting

‘Kearns’ book is a timely reminder that neither precise, legally enforceable regulations nor reliance on human moral points of failure can address the paucity of moral courage and deliberate systemic myopia of our political and corporate leaders, or of academic experts. What he is seeking is a widening of the purpose of management to include value to society, humanity and stewardship and to resist the corrosive effects of relying on narrow performance measures like profit. Kearns is advocating that his brand of professionalism be central to organisational life. He asks the right questions, itself doubtless a process of testing hypotheses and paying attention to the quality and relevance of data, blending critique of methodology with topical examples and practical checklists. Kearns’ Professional HR, to be sure, is worthy of a wide managerial readership.’

Dr Wilson Wong, Academic Fellow CIPD

Professional HR is every bit as ground breaking as his previous book HR Strategy: Creating Business Strategy with Human Capital. Kearns’ new work points out clearly that the lack of professionalism and standards are destroying the public’s faith in business, and in many cases, businesses themselves. He makes it clear that evidence-based professional HR management is the way to stem the tide. This book is a blueprint for training a new generation of true HR professionals.’

Patricia Turnham, Kaplan University, USA

‘Amidst the fallout of a deep economic depression, the malaise organisations find themselves operating within affords a very real opportunity for HR professionals. HR has the chance to become what it has failed to do since its strategic aspirations were first voiced in the 1990′s; the chance to become a value proposition for organisations. This value proposition is about demonstrating that the very best people management is a route to healthy, vibrant and sustainable organisations that produce real value for all stakeholders. Paul Kearns’ book shows how and why HR professionals should take this opportunity and reposition both themselves and their own organisations to succeed in the 21st Century.’

Stuart Woollard, Kings College London, UK

‘In this book Paul Kearns provides a compelling vision for the future of the HR professional and the HR profession. This vision challenges the HR professional to approach their role in a far more reflective and evidence based way. Kearns provides a convincing prescription for how a more professional and mature HR practitioner can deliver on the potential and value of human capital which remains untapped in many organisations.’

Prof. David Collings, Professor of HRM, Dublin City University, Editor, Human Resource Management Journal.

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American ‘HR metric mania’ is a concrete lifejacket

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Quality standards often get a deservedly bad press.  Tom Peters ridiculed ISO9000 by suggesting that a lifejacket made of concrete would satisfy the standard.  He was perfectly correct of course because the standard is more concerned with process than outcome or the functionality of the end product.  It is a pity no one on SHRM’s Taskforce for HR Standards had learned this lesson before it submitted its first attempt, Cost Per Hire (CPH), to the American National Standards Institute (ANSI).

We do not have to look very far for evidence of setting concrete.  Page 3 of this standard – the Executive Summary – tells us that:

“The CPH metric has been in use for decades, providing HR professionals and
managers with information to assist them in establishing budgets and also serving as a benchmark for recruiting effectiveness and the efficiency of staffing processes.”

CPH was just one of many ‘HR metrics’ promoted by the work of SHRM’s favourite, number-crunching, benchmarker Jac Fitz-Enz but neither he nor SHRM ever showed any understanding of the crucial distinctions that must be made between efficiency, effectiveness and value (that’s $’s to you and me).

Cost-per-hire is just the average cost of recruiting someone.  It does not tell you whether that person is of sufficient quality to do their job effectively.  Nor does it tell you anything about their subsequent performance.  So to claim that it can serve “as a benchmark for recruiting effectiveness” is actually a lie and to suggest it gauges “efficiency” is also nonsense until the outcome, the performance of the new hires, is established.  You could be hiring idiots at a very low cost and it would still satisfy this standard (sic). In short, this is not a standard at all.

In fairness, the standard acknowledges some of the “Known Limitations” of CPH (6.4) but then blithely carries on without resolving any of the complex issues inherent in the pursuit of value through strategic HR management.  This simplistic approach also ignores, or is unaware of, the paradigm shift required to move HR onto an evidence-based management footing.

As a lifelong campaigner for improving HR professionalism I should be welcoming the introduction of standards.  I was even a volunteer on SHRM’s Taskforce for six months before I realised that no one was listening to common sense or learning from their own mistakes.  History tells us that the use of such HR metrics never improved HR’s credibility or reputation in the US (or anywhere else for that matter).

What worries me more is that SHRM now wants to use its ANSI standards (there are more in the pipeline) as the basis for globally recognised, ISO standards in HR.  If it manages to do so there will be many HR departments, not just in America, who will be drowning under the immense weight of this misguided bureaucracy (all 50 pages of it).  As an adviser to the British Standards Institute (BSI) on the same ISO-HR standards effort I will certainly be doing my best to ensure that the UK does not get dragged down with them.

Update – 9th June 2012 – the Americans have now submitted the ANSI CPH standard to ISO for approval as an international standard. It will be put to the vote in September 2012. See also HR Standards

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